We are proud to announce that Starboard has been awarded SUP Connect’s 2024 Brand of the Year for the fifth year in a row! This award shows our continued dedication to innovation, quality, and sustainability, and it confirms our place as a leader in the SUP world.
When selecting the Brand of the Year, we consider numerous factors such as product excellence, community engagement, dealer relationships, and more. For the 5th consecutive year, Starboard has emerged as the standout choice, consistently displaying innovation and a deep commitment to the sport of SUP.
Starboard continues to push the boundaries of product development, unveiling new and cutting-edge gear annually while providing unwavering support to top athletes on a global and local level. Their dedication to environmentally-friendly production is noteworthy, as is their proactive engagement in beach and waterway cleanups, showcasing their strong sense of environmental responsibility.
Positive feedback from dealers highlights Starboard’s exceptional customer service and backend support, further solidifying their reputation as a leader in the industry. Beyond these qualities, Starboard’s enduring support for the SUP community is evident through their collaborations with global media publications, active involvement with industry associations like SUPIA, and partnerships with organizations like the ICF to promote environmental initiatives and advocate for SUP safety.
These compelling attributes make Starboard our unequivocal choice for the 2024 SUP Brand of the Year.
The Starboard Sprint Expedition was also honored with an award as the Touring Gear of the Year.
The Starboard Sprint Expedition is a standout in the world of expedition and touring stand-up paddle boards, offering an unparalleled combination of speed and quality. Designed with intermediate to advanced paddlers in mind, this board is tailored for long-distance adventures and excels in flatwater conditions. But the Sprint Expedition is more than just a touring board—it also doubles as a race board, showcasing the pinnacle of innovation in the SUP industry.
We can’t help but share the excitement surrounding the Sprint Expedition. Retailers, consumers, and our editorial team are all raving about this exceptional board, and for good reason. It checks every box for a top-tier touring SUP: its design prioritizes speed without sacrificing stability, making it a go-to choice for paddlers who are serious about their expeditions. The Sprint Expedition’s streamlined shape and high-quality construction ensure a smooth glide across the water, whether you’re embarking on a long-distance journey or just enjoying a day on the lake.
Our initial experience with the Sprint Expedition left us thoroughly impressed, and further testing has only solidified its reputation as one of the best touring boards available. Its well-distributed volume provides excellent stability, while the sleek design and attention to detail make it a joy to paddle. With such a comprehensive package, it’s no surprise that the Starboard Sprint Expedition has earned the title of 2024 Supconnect Gear of the Year for Best Touring SUP. This board is a true testament to Starboard’s commitment to excellence in the SUP industry.
These achievements wouldn’t have been possible without the help and support of everyone involved—our amazing customers, partners, riders, the media, and Tiki fans around the world.
A big thank you to the SUPConnect team for organizing this great award every year.
~ The Starboard SUP Team